It does not cost much to run a website of this kind. The research, even including the meetings in Switzerland, is not expensive either. In fact, this whole package of information has been put together for less than £10,000 – and that is the amount that it would cost just one person to use the services that the Swiss centres offer.
Inevitably, though, people will be looking for a hidden motive. “Who’s really backing them ?” Nobody. Our costs have been covered by a very small company, substantially owned by John Watson, and the money has come from the accumulated margins in its balance sheet.
This website does not accept paid-for advertising, sponsorship or commercial finance.
When this website was launched in 2022, it was our intention that it should also become a printed book. It immediately became apparent, however, that the whole international climate of law and practice concerning Assisted Dying was changing so rapidly that any hard-copy information would rapidly become out of date. It will therefore remain simply as a website. However, our monthly “hits” are now (April 2025) over 6,000 – not a large number but quite substantial in relation to the 60 people who travel each month to Switzerland for the purpose of bringing their lives to an end. For the time being, it remains a totally free service. At some point in the future, however, as our costs increase we may have to introduce a modest charge for usage.
